You've hired people, but capacity hasn't grown to match. Handoffs fail between departments. Customer experience isn't consistent from one job to the next. Important work lives in people's heads instead of anywhere your team can find it. Technology exists but the workarounds never stopped. And the business still runs through you.
These aren't isolated annoyances. They're often signs that the business has grown faster than the systems supporting it.
About Adair →"We keep hiring, and it still feels like everyone's underwater."
"Sales hands things off to delivery and half the details get lost."
"I'm still not sure our technology is actually working for us."
"The business runs through me and it shouldn't have to."
No endless strategy decks. No tool shopping lists. A clear path from where you are to a business that works.
Understand what's actually happening before prescribing a solution — across operations, systems, technology, and AI.
Learn more →Fix what needs fixing — process, existing technology, new technology, automation, roles, or a combination. Sometimes the highest-value move is getting more from technology you already own.
Learn more →Document it, train your team, establish ownership and measurement, reinforce it, and improve as the business changes.
Learn more →An apparent staffing problem, service problem, or technology problem may have a different underlying cause. Problem first. Diagnosis second. Solution third.
Owner dependence, capacity constraints, roles, handoffs, accountability, customer experience, and growth without added chaos.
Repeatable work, documentation, onboarding, handoffs, reducing rework, accountability, and continuous improvement.
Strategy, vendor evaluation, implementation, integrations, automation, and fractional technology leadership.
Workflow automation, enterprise AI deployment, responsible implementation, and AI-era discovery and business implications.
Your business is growing. Why isn't it getting easier to run?
Hiring more people doesn't necessarily create capacity when handoffs, processes, roles, or technology aren't working. We find the real constraint and fix the right thing.
Explore Scaling & Operations →When someone asks AI for a business like yours, are you being considered?
Customers increasingly ask AI for recommendations before they ever visit your website. We help AI systems understand who you are, what you do, and why you're worth considering.
Explore Local AI Visibility →Not every problem fits neatly into a packaged offer. Adair & Co also works on defined growth, operational, technology, and AI challenges through projects and ongoing advisory relationships.
See how I help →“A new client who started services with us shared that they initially contacted Overture specifically because ChatGPT recommended us when they searched for home care.”
“Adair has a great ability to ask the right questions, challenge your thinking, and help you see the bigger picture while still keeping things practical.”
“She consistently brings clarity, structure, and practical insight to complex challenges. She has a strong ability to cut through the noise, identify what actually matters, and turn ideas into actionable steps.”
Machine traffic to the web keeps climbing and more shoppers are letting AI shortlist businesses for them. What that means for how you show up now.
Read the post →AI added a new layer to how customers find businesses. Where to start, why it's hard to measure, and what to ask before trusting an AI visibility score.
Read the post →Why adding headcount to a growing service business often creates more work instead of more capacity — and the operational gap that's actually behind it.
Read the post →Adair Taulbee's ongoing publication on what AI actually means for business in practice — what she's testing, what's genuinely useful, and where the hype outruns the value.
You don't need to know the solution — or even exactly what's wrong. Tell me what's going on, and I'll personally respond.